I’m a Multiplatform Art Director.
My mission is simple:
I connect brands to consumers through strategy, creativity and good design.
My belief is that strong creative comes from clear strategy and good ideas.
I work with clients to do 3 things:
1. Define the Challenge.
2. Design the Solution.
3. Deploy the Creative.
I'm guided by cross-platform thinking.
I help my clients articulate a brand message, then craft a multiplatform campaign that makes people watch, share and care.
I do this through various disciplines:
Network Branding • Broadcast Design • Show Packaging • 2D Animation • Design Strategy • Identity System Design • Motion Design • Print • Digital • Illustration • Copywriting • Social Media • Product Design • Experience Design • Guerrilla Marketing
My work in the Kids & Family space has earned multiple awards, winning Kidscreen Awards for Sprout and Universal Kids (Best Channel Design, 2017) and Best Programming Block (Sunny Side Up, 2017, 2016), (Sprout House, 2018).
In 2016, my team and I's work on the Sunny Side Up show was nominated for a Daytime Emmy for Best Children's Series.
Shiny awards aside, the real reward is collaboration. My process is powered by the joy of working with other creatives, as well as clients old and new.